Two nights ago was the celebration of Net-App, the latest gizmo on the site, which downloads shopping info from Net-a-Porter directly onto your iPhone and iPod. “Needing a computer to shop is so last year,” proclaimed Roland Mouret.
“It doesn’t mean you have to be antisocial. It’s all about pushing the levels of access and letting women shop whenever we want,” said Natalie Massenet. “This is just a culmination of our vision from 1999, to provide access to shopping on every available technology.”
So all you 3G holders, this better be an app on your screen next time I see you!
-Christopher Nic.
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